01 — the problem
Most local sites are rented templates.
Same theme, new logo, pages search engines were told to ignore. Visitors feel it — and so do the machines deciding who to recommend.
Boca Raton, FL · live measurement · Google PageSpeed · no signup
Idle. Enter a website address below to measure it.
Runs the same test Google runs. About fifteen seconds, free, no email.
| Your site | Yours | Ours |
|---|
We'll walk your numbers with you. No pitch deck, no obligation.
Or skip the machine. Call (954) 637-3694 or email avi@dialedindigital.us and we'll run it by hand.
I build fast, trust-driven websites for high-trust local businesses, and I put the studio’s own site up first, measured, so you can judge the work before you ever pay for it.
Avinoam Freedman, founder
The one fully-diagnosed before-and-after, measured, not asserted:
Performance7484 Largest Contentful Paint8.9s4.1s Hero image weight759 KB120 KB639 KB removed from the critical path: a <link rel="preload"> was bypassing srcset and double-downloading the hero. Fixing it to imagesrcset and right-sizing the mobile image moved the number, format conversion alone did nothing. Synthetic lab test results · Lighthouse 13.4.0 · mobile preset · 16 retained runs.
From the HD Installs build we designed.
The pitch
The whole pitch, told the way we build sites: you drive, and it holds up frame by frame.
01 — the problem
Same theme, new logo, pages search engines were told to ignore. Visitors feel it — and so do the machines deciding who to recommend.
02 — the method
Every claim on this site traces to a verified fact, and five gates pass in order before anything ships. I would rather earn the ranking than fake it.
03 — the proof
This site publishes its own numbers and runs the same test Google runs — on itself, and on your site, right at the top of this page.
04 — the reach
SEO to rank on search, AEO to be cited by answer engines, GEO to surface inside AI results. Found first, chosen next.
05 — the ask
One call. We walk your numbers with you — no pitch deck, no obligation.
Selected work
Not three thumbnails. One short read, then the single photograph or measured number behind it. The full breadth catalogue is on the work page.
EZ Coaching · personal brand
A coaching brand built around one calm, credible first impression and a single path to a booked call. This is the mood the whole site carries, and Eli’s own photograph, at golden hour, is where it starts.
From the EZ Coaching build we designed.
HD Installs · commercial trades
A low-voltage installer’s site, rebuilt around real job photography and a phone-first path. It is also the one build with a fully-diagnosed before-and-after, every number checkable — the measured 74 → 84 at the top of this page.
Open the full teardown →
From the HD Installs build we designed.
The Endocrine Center · healthcare
A medical practice site built credentials-first, with forms that collect no PHI. The proof it earns is not a metric, it is a child’s thank-you card.
Portfolio demonstration · unpaid family projectPortfolio demonstration, pro bono. The Endocrine Center is owned by the founder's father; an unpaid family project, not a paid client engagement.
Measured now: 98 Perf · mobile97 Accessibility100 SEO100 Best practices Synthetic lab test results · Lighthouse 13.4.0 · mobile preset
From the Dr. Freedman build we designed.
Portfolio demonstration · unpaid family projectPortfolio demonstration, pro bono. The Endocrine Center is owned by the founder's father; an unpaid family project, not a paid client engagement.
The method
Every site runs the same published standard, in order.
Every claim on the site traces to a verified fact. No invented statistics, no fabricated reviews. We would rather earn the ranking than fake it.
A considered token system, measured against taste. If an element does not reinforce trust, speed, or clarity, it gets cut.
Advertising and industry rules are satisfied before a word ships, cheaper than fixing it after, and safer for your brand.
Performance, accessibility and SEO are measured on device emulation against a hard bar: accessibility to WCAG 2.1 AA, automated checks paired with manual ones, and the raw report retained.
Before launch the site is used the way a real visitor uses it: on a phone, filling the form, tapping to call.
What we do
Rank on Google with SEO, earn the citation inside AI answers with AEO, and surface in generative results with GEO.
Rank on Google with SEO, earn the citation inside AI answers with AEO, and surface in generative results with GEO.
Portfolio demonstration · unpaid family projectPortfolio demonstration, pro bono. The Endocrine Center is owned by the founder's father; an unpaid family project, not a paid client engagement.
Fast, credible sites built so a first-time visitor trusts you before they choose you.
Portfolio demonstration · unpaid family projectPortfolio demonstration, pro bono. The Endocrine Center is owned by the founder's father; an unpaid family project, not a paid client engagement.
Structure the path from landing to lead so the traffic you already have is easier to act on.
Turn attention into booked work, the deliberate step after found-and-built.
From the HD Installs build we designed.
Position a high-trust business so the right people recognize it as the obvious choice.
Practical AI plumbing: qualify leads, answer repeat questions at 2am, route inquiries, keep follow-up from slipping.
Engineered to measured Lighthouse scores, performance is the product, and this site publishes its own numbers.
From the HD Installs build we designed.
Under the hood, the site ships a structured-data @id graph, an llms.txt file, a Content-Signal directive and WebMCP-attributed forms, the machine-readable layer that describes your business to search crawlers and AI assistants. We build it because it is correct engineering; we do not claim it moves rankings.
The ask
A short call and a plain-English read on where your site earns trust and where it leaks it. No obligation.
The honest version of a testimonial: measure this site now, then measure yours. If a build we make for you does not beat your current site’s real score, that is on us to fix.